The topic of patient experience in the healthcare industry is always relevant. There are times where the quality of services provided to patients isn’t as high as patients expect. Apparently, many healthcare organizations succeed at ensuring a positive patient experience in some areas while failing at others, which means a comprehensive approach is required.
With the American Dental Association reporting that an adult between the ages of 20 and 64 has three or more decayed or missing teeth, it is unsurprising that the market for individuals who need dental implants is strong. Although dental implants have helped millions since its introduction, many people are still unaware of the life-changing benefits. As a dental provider, that’s where you can...
I am sure you already know how your prospective patients learn about you. Let me refresh the reason and share the specific strategies you need to implement to Read This Post »
Present healthcare consumers are much different than the healthcare consumers of the past. Today, patients are doing extensive research online, which means they are more particular about the services they receive. This has increased the need for a tactful healthcare digital marketing strategy to help medical practices and organizations find their customers via digital and social media to generate more business online.
Physical therapy marketing is becoming increasingly difficult day-by-day. With an ever-increasing demand of physical therapy services, and the sprouting of numerous providers with different practice settings, it has become very tricky to capture more market space that attracts and retains cash-paying physical therapy patients.
In this race of acquiring more cash-paying patients, those physical therapy players (or, service providers) who are moving forward with a well-planned, consistently-executed, and well-managed...
Gastroenterology marketing is an online marketing method for GI (gastrointestinal) doctors and practices to find, attract, engage, and convert prospective GI patients via digital channels. These channels include search engines, social media, review sites, emails, etc.
Today, when most GI patients are taking to the internet to research their health conditions, assessing available treatment options, and finding and receiving care, gastroenterology providers like you cannot miss on leveraging these online channels for patient...
The number of independent physicians in the US has dropped over the last several years thanks to disruptive market conditions! The most common factor here, as cited by the majority of independent physicians in an Accenture study, is the reimbursement pressure that restricts them from staying in an independent...
Plastic, cosmetic, reconstructive, and other providers are struggling to gain their hold in their respective market territory. Elective care patients are weighing their decisions against factors like affordability, convenience, and benefits which is making things even more competitive. A large part of the research to learn about different treatment options, providers, cost, maintenance, etc., is happening on the internet. Providers who are showing up with more authority across different online platforms are catching...
If I were to ask you how many people you know have their own social media account, I bet that you would you say that just about everyone you know has at least one account. Today, social media platforms like Facebook, Twitter, and Instagram have evolved as an essential part of our lives. All of us use these to not only share our stories, photographs, and announcements but to seek information about our communities as well. In 2005, the Pew Research Center had concluded that in America, only about 5% of adults used social media....
Having a right marketing agency by your side that can help elevate your healthcare practice’s growth is like living a healthy lifestyle; it improves the overall health and longevity of your practice. As the healthcare landscape is becoming more and more competitive, it’s becoming more difficult for providers and practices to go at it on their own. Healthcare providers are taking short steps in finding the right healthcare marketing agencies with which they can work side by side for mutual benefits. In this blog,...
