Engage your patients through social media.

For most healthcare practices, social media marketing isn’t on their radar. Why would a healthcare practice need any social media accounts? However, patients are turning towards the internet for more information on healthcare than ever before. Your internet presence can affect how many patients you’re attracting and how patients view your practice.

“74% of people online engage in social media, and nearly half are searching about a health professional.” - Pew Research

Healthcare marketing on social media involves patient engagement through sites like Facebook, Twitter, Google+, Instagram, and Yelp. An active presence online shows that you’re eager to interact with patients, care about their experience, and that you’re aware of the latest healthcare information.