With the global laser hair removal market valued at USD 798.6 million in 2021 and expected to grow in the coming years, marketing for laser hair removal clinics or practices has become crucial today.
With the global laser hair removal market valued at USD 798.6 million in 2021 and expected to grow in the coming years, marketing for laser hair removal clinics or practices has become crucial today.
Customer service is non-negotiable for increasing and maintaining satisfaction and brand loyalty across all industries. With time, this trend has spread to the healthcare industry, and patients expect excellent service and experience at every stage of their care journey. As the services they receive and their overall experience with a healthcare provider sets the ‘trust factor’ and determine if they will return to your practice in the future and will recommend your practice to others. So let's learn how to keep up with patients' expectations and give them a hassle-free experience by using service recovery in healthcare for your clinic or hospital.
A robust internet presence is a must to attract patients in today’s digital era. However, bringing clients through the door shouldn’t be the only focus of modern marketing ideas for medical clinics. Instead, invest in multiple digital strategies with practical retention and engagement components. This holistic approach will help grow the market share for your medical office with a high return on investment.
Physician burnout is a reality that now plagues the US healthcare industry like never before. However, this epidemic of exhausted physicians working on “depleted batteries” isn't a new story. A study published in Mayo Clinic Proceedings reports that 63% of physicians had experienced burnout in 2021, compared with 38.2% in 2020. The problem has only worsened in the present age of healthcare consumerism, where patient demands are often hard to keep up with. Healthcare businesses lose about $4.6 billion every year due to consequences triggered by physician burnout which include but are not limited to
Healthcare marketing consultants play a big role in helping medical practices attract new patients and retain existing ones. They generally achieve this by combining traditional and online strategies to create an effective marketing plan with long-lasting results. With nearly 70,000 health-related searches each minute on Google, it’s crucial to use digital healthcare marketing techniques to achieve your practice’s long-term growth goals.
There are two types of missed appointments that most healthcare practices deal with daily- last-minute cancellations and no-shows. Appointment cancellation is when a patient notifies you that they won’t be able to come to your office or clinic as scheduled. A no-show means that the patient failed to show up as scheduled without providing prior notification.
The demand for senior assisted living has been rising steadily over the years, and with 10,000 baby boomers turning 65 each day for the next decade or so, more seniors have been evaluating their living options for when they need assistance to care for themselves.
As a busy orthodontist with countless smiles to fix, marketing your practice might be the last thing on your mind. But did you know that both ‘orthodontists near me’ and ‘orthodontics near me are highly searched terms with average monthly searches of 90,500 and 18,100 in the U.S.? With so many people looking for orthodontists online, you need carefully-designed orthodontic marketing strategies to outshine other practices providing similar services.
Local SEO for healthcare providers is the key to driving more patients to your practice by improving your medical website’s visibility and ranking higher in local search results.
Video marketing refers to using videos to promote your product and increasing contact with the target audience on social media and other channels. It is currently one of the most profitable marketing strategies.
