Why Asking Patients to Write Reviews Is Actually Essential: A Study

Online Reviews for Healthcare Industry Asking your patients to write reviews for you online is not only recommended…it’s absolutely essential. Online reviews have become a key factor in selecting a healthcare center or provider...or any business for that matter. Market research conducted by BrightLocal suggests that 72% of the people use reviews as part of their decision process, and 30% decide solely based on reviews on websites like...

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Healthcare Marketing & Physician Strategies Summit: Innovate, Inspire, Transform

Healthcare Marketing Strategy Summit Stay up-to-date with the latest healthcare marketing trends, identify the opportunities and learn how to tackle healthcare marketing challenges by attending the 23rd Healthcare Marketing & Physician Strategies Summit presented by The Forum for Healthcare Strategists. This summit will be held at The Grand America Hotel, Salt Lake City, UT from April 30-May 2, 2018. In this summit, senior-level marketing, digital,...

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An Introduction to the 3 Pillars of Healthcare Marketing Success

3 Pillars of Healthcare Marketing Undoubtedly, the evolution of digital media and the decentralization of information has completely changed the way patients used to find a doctor or specialist for treatment or consultation. Instead of depending on word-of-mouth referrals or commercials, internet has enabled patients to seek out information, compare all options, and make decisions regarding their health. While you might consider it...

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6 Healthcare Marketing Trends In 2018: How to Leverage Them

Healthcare Marketing Trends 2018

Healthcare marketing is in evolving phase and physicians are decision makers in this transformation. In the new healthcare delivery model based on transparency, quality outcomes, and patient satisfaction, patients are now at the center of every healthcare marketing strategy. Here are healthcare marketing trends in 2018 that you need to implement in your marketing strategy for providing...

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