“Is the user experience (UX) finally fully integrated into the digital marketing mix?”
This question seems simple, but it’s actually quite provocative. Mostly because it begs a follow-up question: “Should it be?”
Change is the one constant for a digital marketing agency, and digital marketing tools and techniques seem to change like the weather. This causes a natural...
All successful business today must have a website, and it has to be both appealing and user friendly. A well-designed website offers business owners a wide range of benefits, from attracting more clients to an edge over the competition.
To get the most out of a website, it needs to be informative without being overwhelming, visually appealing, and well organized.
Most business owners do not have the time, knowledge, or resources to handle their own website, but that is just...
Having a professional website can take your business to the next level. A good website is more than just a beautiful design. A good website is the one that is designed to be easily found on search engines, provide a good user experience to visitors, and make visitors become leads. If you are searching for a company offering professional web design in Orange County, go for one that can design your site for conversions.
A relative newcomer on the SEO scene is the use of geo-tagging images as part of the overall website design for web pages, landing pages, and online marketing content. If you are still not sure what geo-tagging is or you want to know more about it, here are a few things you need to know before geo-tagging images on your websites, pages, and other online content.
What is Geo-Tagging? Geo-tagging is the use of location-specific information as part of an image's on-page data. This...
Digital marketing is dynamic and in some niches, it’s all about experimenting to see what works. Compared to other large industries, the music industry has a unique angle in digital marketing given the massive challenges they face such as illegal download. Here are 4 digital marketing trends that have been witnessed so far in the music industry this year.
Content marketing for building relationships The music industry is increasingly adopting content marketing, and this means...
Competition for patients in the dental industry is tough and dentists need more than a beautiful website to increase case acceptance and their reach. Following a proven online marketing strategy can help to improve awareness of your practice and reach new prospective patients without denting your marketing...
Running an Ecommerce can be a lucrative way to earn money. However, there’s more to being successful in selling a product on the internet than having something people want to buy and making sure that they can find it.
In fact, one of the biggest deterrents to actually turning a profit that many upstart Ecommerce companies have is their maintenance budget. While some maintenance is essential, you may not have to be spending quite as much as you are each month right now in order to keep your...
Small companies enjoy a certain amount of flexibility that allows them to outsource when sales volume stacks up. Website outsourcing can be advantageous when you consider that almost all of the work can be done from anywhere in the world on a computer.
Social media is becoming more and more of an important tool each and every day for people in the business world. In fact, it’s one of the most important tools that a person can have if they’re working on their own or running a small company that they’ve just started without a lot of contacts.
However, many small business owners just don’t understand the best ways to use social media to help them get ahead. One way is to leverage social media to help you meet high profile and...
Good web design is nothing to snicker at, and if you have a site or business that relies on the internet to make sales or get your brand out there, you know how important a good site is. However, one of the things that can go over the heads of many average people is the use of fonts when it comes to building a beautiful and successful website.
That...
