If you run an eCommerce website you need to be aware of the best marketing strategies and tools available to increase traffic and sales. The most basic strategies involve setting up eCommerce correctly in the first place so that it's easy for customers to buy and you have...
It's a critical component of nearly every website ever built. It directly affects the user experience. And most people don't think about it--until it doesn't work.
It's the information architecture, and when it's broken or not well-thought out, people visiting your website can't find what they're looking for.
Poor Information Architecture: The Causes When website navigation isn't intuitive, easy to find or missing altogether,...
Did you know that your website may look different when viewed across various browsers? Depending on the browser that a visitor is using, some elements of your website may appear different, which may mean a poor user experience and even losing sales from potential customers. Understand Your Customers When Designing Your Website
Launching a small business on a small budget can be done effectively, if you combine organization, engagement and imagination. It can be completely promoted on the internet in a matter of months, if you dedicate enough time and energy to the business. It may not have the same benefits as traditional mass media advertising, but it's possible to capture a target market online to get your business rolling quickly by taking the following steps.
Google AdWords is the most renowned PPC (pay-per-click) search advertising program. In the present aura, search engine advertising can truly be an effective marketing tool for small businesses and should be incorporated in your digital marketing strategy.
Google AdWords is a great marketing tool for small businesses especially...
GMR Web Team, an Orange County, CA based full service digital marketing agency, is celebrating its 10th anniversary on September 9, 2014. This is a landmark anniversary as it comes at a time when the company is expanding with a new office located in Greensboro, North Carolina.
GMR Web Team was founded in 2004 during a period of economic recession when similar companies were still reeling from the dot-com bubble bursting. The company has since blossomed due to its unrelenting efforts in delivering the best-in-class...
A Customer Relationship Management (CRM) strategy that revolves around social media is a great way to increase customer engagement and improve customer service. Over half of the 18-29 age group value a quick resolution as the most useful aspect of customer service-related social media, according to a recent study by J.D. Power and Associates. Here are five steps to for developing your social media CRM strategy.
Despite enormous budgeting differences between big business and small business, it's possible for small independent brands to mirror certain marketing strategies from corporate brands. One edge that a small company does have is its flexibility to operate creatively for a variety of small niches, an important factor in this new marketing era in which innovation beats business as usual.
The web design industry isn’t exactly one where you’re going to get a lot of exercise during the day. After all, chances are you’re going to be parked in a chair most of the work day, and when you’re in the middle of a big project, that work day could easily be 10 or more hours in a single stretch.
However, there are some things you can do to maintain sound health if you work in the web
Images help to make your website or blog much more interesting to readers, but finding them isn’t always the easiest thing to do. After all, most of the images you will find on the internet are copyrighted, and using them can be illegal. However, there are some sources out there that can help you find images for your blog posts or website without getting into any legal issues.
Below, you’ll find five of the best sources for photos that you can use for your blog or website.
