Increase Your YouTube Subscribers: The Power of Video Marketing

YouTube is the largest video sharing website and is second only to Facebook as being the most popular website in the world. It is a misconception that YouTube is just for funny videos of teenagers looking for fame. Many businesses, from insurance companies to grocery chains, utilize video marketing on YouTube to better promote their products and services.

Having a successful website strategy can help you develop...

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Simple SEO Tips & Tricks

At the center of every business's online marketing strategy is Search Engine Optimization (SEO). Mastering the art of SEO is no simple task. Although SEO may appear to be a daunting challenge, consider the follow simple yet effective methods to help jumpstart your SEO campaign.

  1. Keywords! You should be conscious of placing relevant keywords across every page of your website. Keywords are essentially the words someone uses to stumble across a website via a search engine (like Google, Yahoo!, MSN). Therefore, its in your...

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Mobile Marketing: A Smart Tool for Local Businesses

Mobile Marketing means finding ways to market your product for a mobile phone audience. Smartphones, whether the iPhone, Android, Blackberry or other types, are becoming more widely used by people because of the technology and the quality of the Internet use. In fact, today 43% of all mobile phone users have smartphones, a staggering statistic that will only continue to balloon in the next five years. Different companies are beginning to target mobile ideas and henceforth become a Read This Post »


The Fundamentals of Facebook and Twitter Content

Social media is making its mark on the world in many areas. Since the introduction of Facebook and Twitter, businesses have found numerous uses for these tools. Social media websites have served in public relations, marketing and sales roles, along with playing an increasingly large part in customer service. Tools that initially served to connect friends have now evolved into incredible business opportunities.

Not only can you...

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How to Get Your Blog Noticed

Blogging is a tough art to master. You can write the most fascinating, thought-provoking content, but without readers, what's the point? Popularizing your blog is crucial to the success of your blog. Fortunately, there are simple things you can do to fortify its reputation and increase its viewership.

Maintain a professional look. Keep a clean, professional design for your blog that complements your writing style. A well-kept blog page will convey to readers how seriously you take your blog, and an intelligent...

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Google +1 vs. Facebook Like

With the rise of Google +1 and the growing presence of Facebook Likes, its important to understand the fundamental differences between the two features. As stated on the Google website, "the +1 button is shorthand for this is pretty cool' or' you should check this out.' Click +1 to publicly give something your stamp of approval. Your +1's can help friends, contacts, and others on the web find the best stuff when they search." According to Facebook, 'the Like button lets a user share your content with friends on...

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Social Media Outline

  • Keep it Short and Sweet!
    • Attention spans, especially online, are non-existent, and thus readers must be lured in by a powerful title and strong opening sentence.
      • 5-7 seconds
    • Most of the time, people will go to a different site after reading the first few sentences, so it is extremely important to make sure you convey the most important points at the top of the article.
    • Also, a shorter article with 4...

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