As online customer reviews begin to overshadow traditional marketing, good reviews can help boost your business. That's why it's important to make sure your e-commerce website design is as user-friendly as possible. Here are some tips to protect your online reputation.
Review your customer service history
By revisiting old messages with customers, you can develop an idea of what your strengths and weaknesses are...
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GMR Web Team was fortunate enough to have hosted Google Partners Connect this past Wednesday on February 11, 2015. This was the third time we hosted the Google Partners event, and we had a phenomenal turnout. We thank everyone who delighted us with their presence at our digital marketing agency in Orange County and learned about Google...
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The number of people actively using social media has exceeded two billion, according to the latest research conducted by Facebook. It's not just posting fun photographs and communicating with school friends that makes people want to log in but also, the fact that social networks are now a powerful tool for business. From getting likes on business-related posts to gaining followers through consistent interaction, it's easy to connect with customers on a more personal level through networks like Facebook, Twitter...
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Reaching a target market through advertising is an important step in exposing a brand, but successful business requires going a step further. Customer loyalty should be your ultimate goal once you have developed brand awareness. Today's consumer values good deals, but part of that dynamic means quality they can trust. Here are some additional steps you can take to achieve brand loyalty.
1. Pay attention to product quality.
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A new year means new endeavours for your business. With Google consistently evolving, it’s important to stay ahead of the curve. As a Google Partner, GMR Web Team is able to do just that. Make sure that you do not miss out on the exclusive Google Partners Connect...
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Valentine's Day brings retailers about $13 billion each year as over 60 percent of consumers participate in this annual celebration of relationships, according to the Retail Advertising and Marketing Association. Here are some ways that your online business can capitalize on this loved filled day.
Start Your AdWords Campaign Early
Some online retailers begin their AdWords...
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If you design or manage websites and you haven't yet heard of ghost buttons, it's time to take a look. They are becoming a noticeable trend in 2015 in the world of web design due to visual appeal. It's not the same thing as the generic buttons that began to fade by 2004 due to preference of dynamic menus and CSS.
What are ghost buttons
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Landing pages can be a tricky business. Changing the wording in the header or switching the download button color from red to blue may increase conversions by 30 percent. It often takes trial and error to develop the right formula. In addition, you still have to track your conversion rates and make changes as needed. Regardless of the nature of the landing page, it should...
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These days everyone with a website knows about UX design, but not everyone knows how to implement it successfully. Mostly, people believe that UX design is akin to design thinking. And then there are those who believe that the latest innovations combined with optimization will always deliver the outcomes they want.
Truth is to understand how to successfully implement UX design; you need to understand how it is different from design thinking. Here are four
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Pay-Per-Click advertising is still relevant as ever, especially when more people do their shopping online. In order to reach that ever expanding audience, you need to have a strong PPC strategy, and one of the most robust tools available is Google AdWords.
But sometimes you may need to go through your account and perform a PPC audit. Fortunately there are methods of obtaining the most efficient audits. You can check to see you're actually hitting...
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