Tips to Boost Customer Enagement on Your Social Media Profile

The number of people actively using social media has exceeded two billion, according to the latest research conducted by Facebook. It's not just posting fun photographs and communicating with school friends that makes people want to log in but also, the fact that social networks are now a powerful tool for business. From getting likes on business-related posts to gaining followers through consistent interaction, it's easy to connect with customers on a more personal level through networks like Facebook, Twitter and Instagram.

What Is a Social Media...

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How Social Media Can Drive Traffic to Your Trade Show

Small businesses are quickly realizing the power of social media and are incorporating it into their offline marketing activities. With a good social media plan, you can drive traffic to your booth and make prospective customers eager to do business with you.

Social media can add leverage to your small businesses to reach prospective clients and attract them to your trade booths.

Below are some social media marketing tips you can use to boost brand awareness, and make your next trade show a success.

Twitter

The number of people using

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Things to Do for Dealing with Web Design Theft

When you’re designing a website for your company or for personal use, chances are you’re spending a great deal of your time thinking about a creative eye-catching design that users will like. However, that creative design, even though you made it happen, may not remain solely yours forever.

That’s because web design theft has become a big problem for many businesses and individuals with creative sites. After all that hard work you put in on your site to make it unique, to make it stand out from the rest of the pack, you don’t want somebody stealing it for their own.

Use...

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Optimizing Your Social Media for Mobile: It Is High Time!

We are becoming an increasingly on the go type of society when it comes to our Internet viewing. More and moreOptimize your Social Media Profile for Mobile Users content is being shared via smartphones, tablets, and other mobile devices--this includes videos on YouTube, pictures from Instagram, and interesting articles on Facebook pages. So, are your own social media efforts optimized for mobile?

How much time do you spend on your phone, browsing your...

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Twitter launches Conversion Tracking, Now Available Worldwide

There is no doubt that Twitter is ruling the roost in social media along with Facebook. So it is but natural that any announcement from Twitter will create ripples of excitement. Twitter also has become a popular place for businesses to advertise. This would explain why its conversion tracking capabilities were welcomed by existing and prospective advertisers. Twitter announced in December 2013 that it was making its long-awaited tracking capabilities globally available. This will provide advertisers with more information about traffic and sources of traffic. As a result, this will allow them to make more informed advertising and marketing...

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