A Guide to Go Mobile-Friendly As Google Watches Out

More and more people are using the Internet on their mobile devices, it is important for all webmasters and business owners to adopt changes as per the industry standards. Google has also announced recently that mobile friendliness will be considered as ranking signals. Therefore, people are looking for ideas to make their website compatible to the changes suggested by Google.

Keeping all such needs of modern business...

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5 Steps for Developing a Social Media CRM Strategy

A Customer Relationship Management (CRM) strategy that revolves around social media is a great way to increase customer engagement and improve customer service. Over half of the 18-29 age group value a quick resolution as the most useful aspect of customer service-related social media, according to a recent study by J.D. Power and Associates. Here are five steps to for developing your social media CRM strategy.

Related: How Integration of...

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5 Great Sources to Get Website Images

Images help to make your website or blog much more interesting to readers, but finding them isn’t always the easiest thing to do. After all, most of the images you will find on the internet are copyrighted, and using them can be illegal. However, there are some sources out there that can help you find images for your blog posts or website without getting into any legal issues.

Below, you’ll find five of the best sources for photos that you can use for your blog or website.


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Bing's Webmaster Guideline Warns Against Keyword Stuffing

While many web developers have been focusing on the myriad updates in the seemingly never-ending parade of changes made by search engine, Google, when it comes to making sure a website has been designed to comply with the Pandas, Penguins, Hummingbirds and other assorted animals in the Google menagerie, some have failed to pay attention to the guidelines of Google's primary competition. Somewhat slow to make known that particular practices are frowned upon in their establishment, Bing has slipped in a few changes to their webmaster guidelines that put keyword-stuffers on notice that their websites can be demoted in search engine results or...

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How Duplicate Business Listings Cause You to Lose Business

Whether it is intentional or not, duplicate business listings can be a big problem for you. Instead of improving sales, duplicate business listings can actually cause you to lose business. Let’s have a look at some of the reasons why this may be the case: Lack of Professionalism Many green entrepreneurs are overzealous and may post duplicate business listings as a way to drive business to their website using multiple keywords. Or they post a listing for their business, forget about it when it doesn’t produce, and post another one months later. In this respect, duplicate business listings are a clear sign of an amateur, and...

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Generic Top Level Domains: Advantages Outweigh Disadvantages

Are you using a generic top level domain (gTLD), yet? These are the extensions at the end of the website URL, similar to .com, .net, and other types of domains that help denote what type of website visitors are heading to. Just recently a bunch of different generic top level domains were made available in order to better categorize the web (things like .cars, .retail, and so forth). But do the advantages outweigh the disadvantages? And why are gTLDs so important? What's the purpose of the gTLD? Businesses need to be able to have a space on the web that represents what they do and who they are. Without the proper type of URL,...

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Google Algorithm Changes to Penalize Sites with Heavy Ads

The growth of online advertising has led business professionals into becoming ferocious advertisers. They all want to sing the loudest and stand the tallest. It is well known that the aggressive marketers, in most cases, draw the most prospective clients. At the crux of this strategy is a strong website. The value of a website is so crucial to the success of a company that business owners pay huge sums of money to design the best website. That being said, this doesn't mean that the best website is the most entertaining or aesthetically pleasing website too. The content of your website is by far the most important aspect of it. Put...

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8 Ways You Can Build a Better Relationship With Your SEO Provider

The Internet plays a vital role in linking businesses and their target audiences. Consumers are flocking to the Internet and using a versatile set of mobile devices to stay connected. Your company's online presence must be competitive, original, and appealing, or you could risk losing potential clients and viable leads. Don't lose your online marketing edge due to a failing relationship with your SEO provider. Here are eight ways you can build a better relationship and work together and achieve marketing...

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Budgeting Tips for SEO

Getting your business SEO spot-on is essential, especially if you’re a small to medium size enterprise and it’s tempting to throw money in all directions in a scattered attempt to cover all bases. Spending large amounts of your marketing budget to drive you to the top of Google rankings can be as exact and expensive as...

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2013: The Year That Saw Link Building Strategy Suffer

Link building in 2013 underwent a serious identity crisis. The major factors that led to the death of link building revolted around Google getting smarter and the users getting even savvier. Therefore, the traditional links were slowly getting clouded by Google shopping ads, image and news results. This made it even harder for a successful link-building since it was hard to figure out what exactly you were building for. Therefore, the success of link...

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