COVID-19: Is Healthcare Marketing Still Relevant in a National Crisis?

With closed offices and patients’ reluctance to visit healthcare providers for anything but medical-emergencies, thanks to the spread of CoronavirusCOVID-19, healthcare businesses are facing a tough decision about whether to keep on investing in their marketing activities, or stop it and conserve their resources. This article focuses on helping doctors, dentists, urgent care centers, surgical centers, and other similar entities take steps so that their business is not hurt after the crisis passes, which it will sooner or later.

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Top 10 Healthcare Marketing Tips for 2020

The past few years have seen a monumental shift in marketing. The internet has led to an easier access of information as well as the growth of online businesses. Today, most people use the internet for everything, including researching their health. Your future patients will find your practice by searching online or through other online channels.

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How Do Patients Find Doctors [Part – 1]: Online Searches

Patients today have more choices than ever when it comes to selecting a healthcare provider. Legislation, shifting technology, and new methods for patient acquisition and retention have forever changed how patients previously chose their healthcare providers. The internet has been the biggest disruptor of all because it has decentralized information and made it accessible to everyone.

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5 Best Healthcare Digital Marketing Practices That Assure Success

Present healthcare consumers are much different than the healthcare consumers of the past. Today, patients are doing extensive research online, which means they are more particular about the services they receive. This has increased the need for a tactful healthcare digital marketing strategy to help medical practices and organizations find their customers via digital and social media to generate more business online.

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5 Things to Consider When Hiring a Healthcare Marketing Agency

Having a right marketing agency by your side that can help elevate your healthcare practice’s growth is like living a healthy lifestyle; it improves the overall health and longevity of your practice. As the healthcare landscape is becoming more and more competitive, it’s becoming more difficult for providers and practices to go at it on their own. Healthcare providers are taking short steps in finding the right healthcare marketing agencies with which they can work side by side for mutual benefits. In this blog,...

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