How many times have you opened your inbox to about 30 spams? It’s aggravating, if not time-consuming to shift through what matters and what doesn’t. Spam e-mails often contain malware and spyware, all the good stuff that the dishonest among us make money on. So we turn on our Spam filter to make sure that spam emails never reach our inbox, and we delete them automatically when they come in.
This is a temporary solution to a permanent problem and may lead to problems later, especially if your filter is dumping important messages into your...
Read This Post »
Getting the most out of your landing page is more than just about the perfect marketing strategy or how great the service or product you're selling might be.It is also about landing page optimization, layout, and design. Think about it: a poorly designed and hard to navigate landing page is going to mean less sales, while a simple and organized layout means people know where to go and make that final sale.
In fact, when it comes to landing page design, there are five major areas that you should always give extra attention...
Read This Post »
Responsive Web Design is a unique concept. It strives for comparability with a variety of devices, all the while retaining the original look and concept of the template or website being viewed. Choosing a web designer that can create a unique look and can make your website stand out to customers, is what marketing is all about. Using detailed SEO and high quality graphics can mean the difference between an adequate website or an outstanding one.
Easy and Convenient to Share Files and Data – From a mobile...
Read This Post »
Apple, as usual, has been silent as the volume turns up on company rumors that they are planning to release an iWatch in 2013. But as a recent Forbes article points out, speculation on new Apple products usually turns out to be more true than false. One thing we all know about Apple by now is that they have grown to be more than a computer company. They have become a pop culture manufacturer, tapping into our everyday lives, helping us sort out information that last century's tech giants weren't even thinking about.
The iWatch makes...
Read This Post »
Statistical evidence and technological advancement suggest that the next great advertising platform is going to be built on mobile devices. To maximize on adverts displayed on mobile devices, there are four core factors that you must consider: location, time of the day/week, user behavior and the weather. In essence, it is not safe to assume that the owner of a specific smartphone will be at a given location at a specific time. This means that displaying ads that target a specific geographic region should be approached differently, with a
Read This Post »
Regardless of whether you intend to start a new online business or reinvent the one you already run, it's very important to know that business success doesn't depend on getting a revolutionary idea or opting for a market segment with little competition, but on following specific criteria.
In fact, developing unique products or services that nobody has tested before or choosing a market segment with fewer competitors is the worst possible idea. That's because you have no proof that specific products, services or markets are functional....
Read This Post »
Facebook wants to rival Google’s core product: web search. The social network has recently introduced “Facebook Graph Search” and it’s a very big deal if you ask search experts. Some say it could rival Google’s ad model. Others hope it’s going to be different from Google Search.
Let’s forget the buzz and talk about facts. Will Facebook Graph Search affect my small business? Short answer: yes. Here’s how.
Searching for a Business on Facebook
Graph Search disrupts the state of web search by allowing users to...
Read This Post »
With the unprecedented growth explosion of e-commerce, retailing and the expansion of the internet marketplace, an overwhelming number of opportunities for starting an online business have emerged. Yet, the question remains: should you take up a job or start an online business? A working job requires less responsibility than owning an online business, solely because the business’s future is not in your hands as an employee, but does not necessarily allow you to do what...
Read This Post »
Facebook is testing a new feature dubbed "Collections," which has the potential to add a whole new level of depth to the social media gargantuan. When participating businesses create a Collections post, viewers have the option to "Want," "Collect," or "Like" the item. Wanting the item adds it to a wishlist, while collecting or liking it will add it to the user's saved products list.
This new feature offers some of the same functionality as sites like Amazon, Google+ and Pinterest, which is why they're unveiling it to begin with. Small...
Read This Post »
Two days ago was the last day of SMX East and my mind is still reeling with 3 days of information stuffing. I am seriously trying to find areas in my brain to pack in everything I've learned, especially now as I'm going over notes and adapting our strategies. (And given that this is a virtually impossible task, I think it just means I need a little vacation time, right?)
The awesome part about attending these sessions is that not only do you listen to expert panelists go over their fortes, but you also get to ask...
Read This Post »