Digital marketing for healthcare galvanizes the loyalty of current patients and educates prospective patients about their healthcare options. It's always been about connecting with your audience in the right place at the right time. And today, the right place is on the internet and the right time is around the clock.
Consider the following statistics from Pew Research:
Whether you are applying to jobs, starting out on a new business venture, or wanting to market yourself as a freelancer for hire, you need to develop a personal brand, and that personal brand needs to make itself seen and known online.
Getting your name in front of people is simply not enough to make your personal brand...
Don’t we all love it when a new customer signs up to do business with us? Of course, we do. It’s a reaffirmation of the fact that whatever it is that we are doing to build our business, is working. But, hold on; it’s not the time to celebrate yet. And here’s why:...
Once a website is launched it should not be forgotten by its owner. Websites don't just evolve and attract traffic on their own, as they require regular maintenance to survive. The best way to keep a site alive is with fresh evergreen content...
Website redesign is the process of improving and updating a website to enhance the user experience (UX) and keeping the website up-to-date with latest trends and technologies. A website redesign checklist helps us in avoiding the pitfalls of poor planning and execution.
Following a website redesign checklist also ensures a systematic and complete execution of all the SEO perspectives before a website gets live.
If a picture is worth a thousand words, a video might be worth a million. Videos make everything better--especially your marketing campaigns. According to statistics shared in a recent
Speed matters. It's why pizza shops guarantee delivery in 30-minutes or less, Olympic sprinters become international superstars and websites that load the fastest get the most traffic. Nobody wants to wait these days - especially online....
Many healthcare practitioners rely on word of mouth and ignore their websites for marketing. However, the capability your website has to generate patient referrals is immense and cost-effective compared to conventional methods like word-of-mouth advertising. With the right marketing strategy, you can attract a targeted online audience and eventually convert them to long-term patients offline. Below are 7 strategies you can use to get more patient referrals to your medical practice.
They are between the ages of 18 and 34. They have tons of talent, travel in packs and tend not to trust mainstream media and traditional advertising.
They're millennials, and your local business isn't likely to grow without them.
The question is how to connect with...
