Who is on the Social Media and Where
If your business is primarily B2C you need to be where your customers are. All arguments about not having the time or money take a back seat when you actually know where your customers are. Pingdom.com has come out with statistics on social media behavior. The statistics are primarily based on US demographics.
The surprising result is the young and tech savvy below 30 crowd’s presence is as strong as the 35 to 45 year crowd.
Here is a breakdown of where to find your consumers as per the age profile. So you just launched a new cool bike accessory for kids? Now you know where to talk about it. Cool gadgets? Target sites from the 18+ to 35+ crowd.
It is no secret that social media networking and interactions play a role in brand building and networking. What however helps specially as far as software companies or tools are concerned, these crowds are extremely willing to try out new beta testing stage products.
Hope these stats are of use to you.
Regards,
Ajay
5 comments
Comments are closed
Social Networking websites continue to grow on a huge scale. The basic aim to do SMO is enhance traffic to your website which help to grow your business.
Of course, brand building and link building as well can easily be done through social media sites. The social networking also plays a crucial role in making the business more familiar to the masses.
Hi\r\n\r\nSocial media sites help to increase CTR (click through Rate) on any site.
Ajay - I like your blogs. you need to come to our workshop in Los Angeles. Send me an email. Let's chat some time soon. Campion I still remember the first time I ever went out for Indian Food. You took me. I thought I was going to hate it and it was actually pretty darn good.
[...] personality matters, too. In other words, you need to be accessible and approachable in all of your social media marketing communications. Don’t talk at people, talk with them, and do so in a manner that makes it [...]