4 Tips to Get Your Website Ready for Christmas

After Halloween, Christmas is the most expensive and popular holiday. Not only do people tend to spend the most money on Christmas, but surprisingly enough shopping online seems to be the way to go. If you have a website online and you are doing some sort of a service or selling a product, you need to be ready for this Christmas...

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How Far Will Yahoo's New Acquisitions Take Them?

Google has dominated the top spot as the best search engine for many years, but it seems that Marissa Mayer has some tricks up her sleeve. The 38-year-old was ranked number 14 on the Fortune Magazine list of 'America's Most Powerful Businesswomen of 2012', and this is thanks in large part to the experience she gained as the key spokesperson and executive of Google.

Since she was appointed President and CEO of Yahoo! in 2012, Marissa has transformed the way the Internet corporation works. Recently, Yahoo announced their plan to buy blogging...

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January 2012 Google Search Updates

Although the January 2012 Google updates are less noteworthy than the initial introduction of Panda, they provide evidence that the search engine giant continues to focus on providing results that are faster, more timely and more accurate.


Finding Only the Freshest Results

Minor improvements were made to the freshness update that Google implemented in November. "Freshness" refers to search results with an element of timeliness, such as hot topics or recent events. The latest change in this area involves an...

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Do You Need a Spanish Version for Your Website?

The unofficial results of the census have resulted in a hullabaloo amongst internet marketers. Everyone is asking the same question- should we have a Spanish version of the website"

To quote a popular article eMarketer expects the Hispanic online population to grow by nearly 10 million people between 2010 and 2014.

The above data shows the estimated number of users from Hispanic population segment by the...

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What You Need to Know About Local Search

Local search and personalization features offered by the search engines are expanding the possibilities for small companies seeking ways to market locally online. This evolution is now allowing for local search marketing and locally based SEO to be combined cost effectively to power increased traffic for online searches. As the statistics below indicate, these searches result in purchases either online or at the physical location. This presents a...

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Interviewing Your Potential SEO Company (Part-2)

The main objective of this weeks post? Interviewing Your Potential SEO Company (part 2) is to cover the areas of partnership between the prospective SEO company and your business. The blog consists of questions which help in determining?? whether the company is going to take an active interest in the success of your business or just punch the clock and charge the monthly search engine optimization fees. The basic questions that a company must ask are:-
'How often will we communicate' , 'What is our timeline and how will we...

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When Should You Fire Your Website Designer

When he doesn’t know your business. You may say that it isn’t his job. But you are wrong. Your online business is not a wild crazy idea, but a source of your income. Trust the right people to design your website. Your 17 year old nephew may be able to create your website or you can get a free one from several services…they might even be kind of pretty. In my research and experience, less than 2% of businesses that have websites have planted the seeds to online success. Many of them are your competitors.
...

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Keyword Selection Strategy

Targeting the right keywords is half the work done.

How to Find the Right Keywords? The Process

If you are starting your site from scratch, selecting keywords at this stage is a time and money saver. If you are redesigning your website, this is the time to outgrow your previous mistakes.

If you are wondering what keyword has to do with website design think again. It determines whether...

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