5 Measures to Evaluate Patient Experience for Urgent Care Centers

Successful urgent care centers focus on one important metric that affects their bottom line: patient experience. Centers with low patient satisfaction rates struggle to be successful.

How do you measure patient experience?

Without knowing what constitutes good patient experience, you can end up wasting time and resources focusing on vanity metrics. In this article, we’ve eliminated the guesswork and provided five important factors you should measure to determine your urgent care’s patient experience.

1. Average Wait Times

Patients that visit urgent care...

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2nd Pillar (Part 1): What Is Online Reputation Management for Healthcare & Why You Should Care

Healthcare practices and providers are relying more than ever on Online Reputation Management (ORM) for keeping a check on their businesses' reputation. People not only research about a product or service online and buy it there, but they also use online space to rate and review them. Review websites like Yelp, social platforms like Facebook and G+, and e-commerce websites like Amazon and e-Bay, all of them provide dedicated online space to consumers to talk about their recent experiences with a product or a service they consumed. With a full grown community of online reviewers, no business can hide from getting openly...

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An Introduction to the 3 Pillars of Healthcare Marketing Success

Undoubtedly, the evolution of digital media and the decentralization of information has completely changed the way patients used to find a doctor or specialist for treatment or consultation. Instead of depending on word-of-mouth referrals or commercials, internet has enabled patients to seek out information, compare all options, and make decisions regarding their health. While you might consider it as a hurdle to your healthcare business’s success, you can actually leverage it as a strategic advantage – so long you take the right approach. That right approach is three-pronged: engage your patients, educate them with informative...

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