GMR Press Releases

Date: 31th, October, 2012

GMR Web Team Enhances Its Services By Specializing in Responsive Web Design
Leading Orange County Website Agency GMR Web Team is helping its clients maximize conversion from smartphone visitors to its website through responsive web design for its clients.

GMR Web Team, a leading web agency specializing in Internet strategy, web marketing and website development, now specializes in responsive web design for its clients. A website with responsive design adapts to the device it is being accessed on to enhance the overall user experience. This technology is "must have" for all websites given the growing web browsing from mobile phones and tablets.

Web searches using smartphones, tablets and other mobile devices continue to increase, and recent studies projecting that more users will access the Internet on mobile devices than PCs by 2015, GMR Web Team has added capabilities to its website design team to adapt to market trends and user preferences. Instead of having multiple websites for various devices, the company's clients will now have only one, which will adapt to the screen of every device it is being access from.

This ensures better brand visibility, intuitive website navigation and ultimately increased conversion of visitors to customers because:

  • Users will be see one website customized to their device
  • Website customization would result in easier and intuitive web navigation, no matter which device they are on
  • There is no need for reduced content as there is on mobile websites
  • Content only needs to be published once, allowing for better lead tracking and conversions

GMR Web Team is also using it as a tool for their Search Engine Optimization and Local Search Marketing strategy because their clients will now have only one website code, all links coming to same domain instead of multiple websites with multiple sets of links, and easier web maintenance. Website with responsive design will also help improve website load time and decrease myriad website maintenance inconveniences.

"We've been discussing implementing responsive web design for the past couple of months, but we wanted to make sure we had everything nailed down before we started offering it," explained Ajay Prasad, Founder and President of GMR Web Team. "Since websites are a vital extension of all businesses, we are even taking it a step further by adding elements of creditability to our clients' sites through authorship and schema markups. We now design all of our clients' websites to be responsive to all devices out there, and in the past month we have already seen remarkable results both in terms of leads and conversions."

About GMR Web Team

GMR Web Team is under the umbrella of Global Marketing Resources, LLC, a marketing-focused Orange County website design agency, actively involved in internet strategy, website design, web marketing, and website maintenance. Global Marketing Resources has been focused on helping small businesses market their products since its inception in 2001. The company started to focus on the website needs of small businesses in 2003 and develops web strategy, designs turnkey websites, manages it and provides web marketing support like search engine marketing, social media marketing and pay per click advertising.

Headquartered in Tustin, CA, Global Marketing Resources has a development and marketing team of over 70 employees.

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