Self Employment Vs Job

With the unprecedented growth explosion of e-commerce, retailing and the expansion of the internet marketplace, an overwhelming number of opportunities for starting an online business have emerged. Yet, the question remains: should you take up a job or start an online business? A working job requires less responsibility than owning an online business, solely because the business’s future is not in your hands as an employee, but does not necessarily allow you to do what...

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Physician Burnout: Symptoms, Causes, and How to Address Them

Physician burnout is a reality that now plagues the US healthcare industry like never before. However, this epidemic of exhausted physicians working on “depleted batteries” isn't a new story. A study published in Mayo Clinic Proceedings reports that 63% of physicians had experienced burnout in 2021, compared with 38.2% in 2020. The problem has only worsened in the present age of healthcare consumerism, where patient demands are often hard to keep up with. Healthcare businesses lose about $4.6 billion every year due to consequences triggered by physician burnout which include but are not limited to

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Why Should You Hire a Healthcare Marketing Consultant?

Healthcare marketing consultants play a big role in helping medical practices attract new patients and retain existing ones. They generally achieve this by combining traditional and online strategies to create an effective marketing plan with long-lasting results. With nearly 70,000 health-related searches each minute on Google, it’s crucial to use digital healthcare marketing techniques to achieve your practice’s long-term growth goals.

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20 Orthodontic Marketing Ideas to Acquire and Retain the Right Patients

As a busy orthodontist with countless smiles to fix, marketing your practice might be the last thing on your mind. But did you know that both ‘orthodontists near me’ and ‘orthodontics near me are highly searched terms with average monthly searches of 90,500 and 18,100 in the U.S.? With so many people looking for orthodontists online, you need carefully-designed orthodontic marketing strategies to outshine other practices providing similar services.

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