Website designs for healthcare practices are one of the most impactful factors to keep getting new patients in this digital age. As per research about 77% of people use search engines to start their patient journey. Your website serves as the first point of interaction, so understanding the patient journey and optimizing touchpoints is vital. Health-related Google searches are significant, making it an influential channel in the healthcare industry. Explore inspiring healthcare website designs to enhance your journey.
While there are many elements you can include in your urgent care website, as the name suggests, ‘urgent,’ you should have concise content with a design that highlights the essential information and grabs user/patients attention instantly. You may also focus on the following:
Here, we present a few examples of our satisfied urgent care clients and how our customized website designs have assisted them in providing the best experience to their patients.
While it may appear trivial, your website's selection of colors holds significance. Color psychology plays a role in influencing user perceptions and experiences. We chose blue, one of the most appealing colors and represents trust, reliability, and relaxation. Also, adding review widgets helped in improved conversion rate. Our overall idea was to give a balanced view; we wanted to cover the brand overview by creating a unique persona that should shine through our client's healthcare website.
So usually, colors used in marketing, such as red, can captivate attention. It is often associated with feelings of excitement, passion, danger, energy, and action. So, we decided to choose this color and go ahead while designing the website. It is very essential to know that for any urgent care, the medium to connect quick and fast is through calls. Thus, we positioned the CTA within the thumb's reach for mobile views. It proved beneficial for many existing patients and the new one’s looking for the services making it a mobile-friendly website.
An urgent care website should have authentic, simple and unique information aligned together like we did for this metro urgent client. Countless websites miss the mark when it comes to their homepage.Your website homepage is your gateway to success and we focused on the same by featuring an image of a smiling doctor that represents calmness along with keeping content optimized for search and mobile friendly along with focusing on the CTA section.
For this client we kept the theme vibrant overall and the CTA button in red to gain attention. Customer testimonials are pure gold and we included it. You can also feature authentic testimonials on your homepage to build trust and showcase the positive experiences of your satisfied customers.People trust people, so let their words work wonders for you!
As we open the website for this client all our UVP’s are listed to make it standout.We also included the native appointment forms in the website itself as it helps in data security and there is no dependency required to any 3rd party websites. This helps in creating a seamless experience for the user on your website.
Here, the homepage feature image displays an external view of the clinic, providing patients with urgent healthcare making it easier for them to recognize. We used minimal words keeping it simple so that it aligns with every patient/user visiting our client’s website.The website is also ADA compliant which makes it accessible for all.
As a primary care physician you should recognize that many patients would like guidance as they turn to the Internet for medical information for their day-to-day healthcare. Having these is your primary care website should be a must:
Let’s look at a few of our happy clients who achieved their desired websites for their services and patients with our assistance.
While not all website visitors will become new patients, it's crucial to optimize your website for easy patient conversion. So, for this client our team made the website effortless and convenient for any visitor/ patient to locate and contact your clinic. The font used on the website effectively conveys that this is a medical office that focuses on family medicine.We also, made sure that the call-to-action is prominently displayed, ensuring it is easily seen, clear, and unmistakable.
For this client we used a combination of blue and yellow in their website which is very different and rarely seen as yellow is associated with sunshine in color psychology. It elicits emotions of joy, positivity, and optimism.As we open the website there is online appointment scheduling for convenience of all users/visitors making sure it is easy and accessible at the same time to opt for your services.
No matter if your goal is to boost traffic, enhance engagement, optimize search engine ranking, or create a more user-friendly website.Below are few things you should consider while having a good audiology website design:
For this client we made sure that online appointment scheduling was a priority and placed it in front of the homepage as the user/ patient visits the page. We also displayed clear contact information, including phone number, email, and address. Including the FAQ section also helped with addressing relevant questions and spread awareness. As a result of the website design and our comprehensive marketing strategy, Hoffmann Audiology appointment requests improved by 287% in just 9 months.
In the aesthetic industry, your website serves as the initial impression for prospective customers, making first impressions crucial. Add on these to make your website look even more appealing than ever:
Here is the diversity we created for our medspa clients websites according to their taste and preferences.
We clearly highlighted the range of services and treatments offered by our client. As this industry clearly believes in choosing what you see.Incorporating before and after images along with testimonials played a major role in designing their website. We also made sure to display all social media channels in the front as users/patients opting for such services often rely on video content and visible results.
We displayed a pretty picture of a smiling female that resonates with the brand and connects on why they should choose your service to look beautiful as ever. To enhance the website's engagement, one of our strategies was to embed videos of the providers directly on the homepage. This encourages visitors to follow and actively engage with your medical spa.
We chose a sleek and minimalist website design with a cohesive color palette for our client, making the website look simple and sophisticated at the same time.With our approach to keep the patient and appointment form displayed right in front , our clients patient appointment requests on their website accelerated by 580% after initial 6 months. We also placed the offer at the top of the homepage which frequently captures the attention of numerous potential customers.
We have created a user-friendly website design that is optimized for both users and search engines. All of our clients' services have been seamlessly integrated into the website. The color scheme of the website aligns with their logo, incorporating captivating images and GIFs throughout the entire site.
We have implemented an appointment form for convenient scheduling for our client. After which website appointment requests improved by 363.64% in only 6 months. Furthermore, we have ensured that our clients entire website, including blogs, CTAs, service pages, and forms, is easily accessible on various devices such as mobiles, desktops, and laptops.
When women are in need of a gynecologist, they often turn to the internet to search for gynecologists in their specific city or area. Their choice of contacting a particular doctor for an appointment is usually influenced by their perception or impression of the websites they come across during their search.So consider including these in your website:
Our website design for this client included simple and beautiful images, is easy to navigate, informative, relatable to all users/patients. We chose the color purple which denotes power, nobility, luxury, wisdom, and spirituality. We optimized their website well so that it appears in “Gynecology Near Me” helping to attract and retain the existing patients.
On the homepage we included details about the phlebologist's qualifications and experience.Also incorporated patient testimonials to build trust and credibility. As this client was based in several locations across the state, we included a google map for each location to make it more accessible.
In color psychology, green is highly connected to nature and money. Also with growth, fertility, health, and generosity, therefore this was our choice for this acupuncture client. The homepage feature image shows the desired outcome of their acupuncture services. We prominently displayed an easily accessible button placed at the top of all pages, linking directly to the patient portal.
We layed out all the USP our client provides , so that the user does not spend too much time in finding out the relevant information and documents required for their immigration process. We made sure to include language accessibility that caters to applicants with different language preferences.
We developed a personalized website that incorporates high-quality images, dedicated service pages, and user-friendly appointment request forms. These enhancements significantly enhanced the overall user experience on the website.and also the total appointment requests from the website improved by 121.87% in one year.
We made sure that our clients website looks well-organized, straight-to-the-point content.Focusing on its accessible design for easy navigation for the users/patients.In this mobile-first era, we ensured the client’s homepage is optimized for mobile devices. Responsive design is no longer an option—it's a necessity. Making sure that the website looks and performs flawlessly across all screens.
We Integrated the color blue into our client’s website which evokes a sense of calm and trust, among other positive emotions, for the user/patients. The homepage contains a comprehensive profile of the general surgeon, including qualifications, certifications, areas of expertise, and experience. This allows the patients to make a quicker decision while distinguishing your services from others available in your area.
We tailored our gastroenterology client’s website to rank highest on result pages for relevant and frequently searched keyword phrases by the target audience while searching. Having a clear homepage headline like this explains exactly what this doctor specializes in. On the homepage various diagnostic procedures offered by the client has been highlighted by us to make sure all the patients and prospects are aware about your services in an apt manner.
For this client we included a highly visible, assertive call-to-action which will not only increase their appointment rates but also website engagement. We showcased the doctor's expertise through an abundance of high-quality content, including blog posts and valuable resources. The website was also ADA and HIPAA compliant which is crucial for almost every healthcare website now.
Here is another example of a well-designed homepage feature area that includes a compelling headline, captivating image, and a clear call-to-action.We made sure our client aligned well with their services and passed on the same to the users. By thoroughly understanding our clients' audience, we recognize their values and addressed their pain points ensuring that this website design directly appeals to them.
Our client's website serves as an excellent model for creating an impactful homepage feature area, with a clear headline, supporting feature image, and a compelling call to action. The content is well-organized, concise, and straight-to-the-point. The call-to-action stands out prominently, ensuring it is consistently and unmistakably visible.
Certainly, to stand out from your competitors you need these elements for modern healthcare website design to keep getting new patients. Remembers these are must haves and here is a checklist we have curated for you:
Remember, your website is like a first impression—it's your chance to make a lasting impact.
So, now that you know the importance of having a full fledged good website design for your healthcare practice.Take the first step towards a successful online presence with us!
You retain full ownership of your website, giving you complete control.
Our dedicated team provides reliable online support to address any queries or issues you may have.
No long-term contracts required, ensuring flexibility and the freedom to make changes as needed.