YouTube Introduces Cards for TrueView In-Stream Ads

Last month, YouTube launched video cards which allows viewers a new way interact with the video they’re watching. To no surprise, this feature is available on both desktop and mobile devices. Digital marketers have viewed this new feature to be a blessing because it has been rumored to have replaced the old YouTube annotations in a more visually appealing way.

Today, YouTube officially announced video cards within its TrueView ads which are the ads that are served before a viewer watches their video.   This announcement has been made in response to top brands and...

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Increase Your YouTube Subscribers: The Power of Video Marketing

YouTube is the largest video sharing website and is second only to Facebook as being the most popular website in the world. It is a misconception that YouTube is just for funny videos of teenagers looking for fame. Many businesses, from insurance companies to grocery chains, utilize video marketing on YouTube to better promote their products and services.

Having a successful website strategy can help you develop a YouTube strategy. When you were building your website, you took into consideration your audience, SEO, and content....

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