Some call it a Twitter party. Others call it a tweet chat. Then there are those who call it a powerful brand-building tool—these are the people to whom you want to pay attention when it comes to Twitter chats.

Twitter chats, public conversations on Twitter in which people participate by using unique hashtags, have become important communication vessels for people with a shared interest, people with specific questions and businesses interested in building their brand.

The chats take place at a regularly scheduled time—perhaps daily, most likely weekly. They allow...

Read This Post »