Website Marketing Programs
We offer the following affordable
web marketing programs to insure you get hits on your website
while it moves up in search rankings:
Pay-per-click
(PPC) Advertising
When prospects go to search engines like Google, Yahoo, MSN etc.
and search for products or services using keywords; the search
engine will show websites that it thinks are most relevant (SEO)
and also shows advertisers that advertise their website for the
keyword. This is the most common web marketing program that can
start getting prospects to your website almost immediately.
GMRWebTeam offers the following
PPC services:
Search Engines:
Set up your account with
Google & Yahoo.
-
Create ads for each keyword.
-
Activate
its conversion tool that lets you see the results of hits
coming to your website through the advertising.
-
Analyze results
of initial advertising.
-
Tweak ads based on the
analysis findings.
-
Recommend an optimize
program.
-
Hand over the program
to you or manage it on an ongoing basis for a fee.
City Guide Websites:
We have signed strategic partnership with owner of city guide
that has over 16,000 unique city websites, and another 16,000
sub-pages.
This program has two benefits:
-
We can advertise your website on the
websites on pay-per-click basis for a fee that is about 50%
of what you will pay with Google & Yahoo.
a. They however require minimum $300 in advertising per month,
even if the pay-per-click fee is lower than $300.
b. You can also set a maximum limit of $750 per month.
-
Over 16,000 one-way incoming links that
should boost your search engine rankings. The cost of buying
16,000 incoming links would be minimum $10,000 per month.
-
Google/Yahoo
setup, analysis & recommendation
-- $575.
a. $50/month or 10% of budget, which ever is larger, if we
manage afterwards
-
2. Cities unlimited setup, including advertisement
placed in all 16,000+ websites -- $750.
a. Monthly invoice is billed based on hits.
Affiliate Program
This program lets you advertise your products on
others website and pay a percent of sales to the
website owner if someone from that site comes to
you and purchases products from you. This is an
ongoing program where we need to continuously keep
on identifying complementary websites and ask them
to advertise your website.
Cost:
Setup fee for this program is $500 & $150 per
month to manage and add affiliates. This $150 per
month fee is due immediately after signing the contract.
Email Campaign
We can setup a program where regular
personalized emails or SMS can be sent from you on
a regular basis. The emails could be a newsletter,
special, latest design, even greetings. This program
helps you stay in touch with customers and prospects
inexpensively and offer specials to select group
of people.
Cost:
Setup -- $500
Maintenance (includes adding new names to database)
-- $25/month
Email campaign (if we send it out) -- $35 per campaign
Search Engine Optimization (SEO)
Following are the key
components of search engine optimization and what
GMRWebTeam will do for you:
-
Age of the website – Older websites
are generally ranked higher because it shows maturity.
a. Our Approach: There is not a whole lot that you can do
about the age of your website, except make sure that it is
listed in all search engines. GMRWebTeam makes sure that
your website is listed in all search engines.
-
Design of website – Search engine optimized websites
needs to be designed with appropriate theme and the pictures
needs to be explained in the source code (robots cannot read
pictures).
a. Our Approach: GMRWebTeam will redesign your website,
if needed, to optimize for search engines.
-
Content of your website – Search engines values
website with relevant contents, and lots of it. Contents
on WebPages and related contents added to the website
help it stand out from the search engine perspective.
a. Our Approach:
i. GMRWebTeam would make sure that your content
is optimized for conversion as well as for the search
engine.
ii. We also write and add relevant contents regularly
to add to the content of your website.
iii. We will submit the most relevant contents
to online websites for posting. This generated
visits from the
target customers as well as search engine robots.
- Keywords – Consumers search for any product or service
by using keywords (Example: Diamond Ring) to look for a specific
product or service. Integrating the important keywords insures
that your website is under consideration by search engines when
someone tries to find your services.
a. Our Approach: GMRWebTeam will identify top-20 keywords
for your business and integrate it in the content as well as
the source code of the website.
-
Coding – Source code of the website is scanned
by search engine robots first, thus making it consistent
with the contents of the page helps with better ranking.
a. Our Approach: GMRWebTeam will make sure that the source
code of each page is consistent with the optimized content
of the page. We make sure that the source code of every page
of your website includes the following:
i. Title
ii. Keywords
iii. Alt Tags (Explaining the pictures, if any)
iv. Page contents
-
Links – More links to your website, better
is your website ranking.
a. Our Approach: GMRWebTeam will
i. Add new links regularly as part of the SEO process.
ii. And can get you started with 16,000 incoming
links from our strategic partner for as low
as $300 per
month.
These six steps would give your website a better
visibility to search engine robots and increase your ranking.
Cost & Timing
We can optimize your website by executing all of the six steps
above for a one-time set up fee of $1,000, a monthly subscription
of $100 per month for one year, plus any hard cost like the
cost of incoming links. Set-up fee includes adding pages
for up to four keywords, press release, and a page for relevant
contents. This takes 4-6 weeks to complete. The set up fee
and the first month of subscription is due at the time of
start of the project.
Please note that we are not guaranteeing that your website
will be in the first page. Your ranking will increase, but
other than the search engine companies, no one can guarantee
that they can get you on the first page.
Blogs & Podcasting
Blogs and Podcasting are popular tools for reaching
your target customers and build a loyal base of visitors to
your website. Blog focuses on a topic and it is like an online
diary. A typical Blog combines text, images and links to other
Blogs, web pages, and other media related to its topic. The
benefits of Blog include building a loyal base of visitors
to read your Blog, incoming links to your website (which helps
with SEO), and building credibility as an expert in your area
of influence.
Podcasting is the distribution of audio or video files, such
as radio programs or music videos, over the internet using
either RSS or atom syndication for listening on mobile devices
and personal computers. A website with podcast may offer direct
download of files. However, the automatic delivery of new contents
to subscribers distinguishes a podcast from a simple download.
Usually, the podcast features one type of "show" with
new episodes either sporadically or at planned intervals such
as daily, weekly, etc. In addition to this, there are podcast
networks that feature multiple shows on the same feed. Podcasting's
essence is about creating content (audio or video) for an audience
that wants to listen when they want, where they want, and how
they want, and helps build a loyal customer base
Cost:
Setup fee:
Blogs -- $250, Podcast -- $250. Both: $450. The fee for posting
a Blog would be $50 per Blog if you write
it and $ 150 per Blog if we write it. The fee includes one
revision of articles written by us. Monthly management fee
for Podcasting would depend on the level of our involvement
for managing the program.
Click
here to go to our Service page
Click
here to contact us for your Website Design and Web Marketing
needs |
